WE THINK CREATIVE
LOVE BRANDING
SPEAK DIGITAL 

FOCUS ON GROWTH

REFLECT SOCIAL IMPACT
CREATE EXPERIENCES
TO MAKE WORLD A BETTER PLACE

PROFOUND SHIFT

There has been a profound shift in the marketplace towards a value-driven future, where a clear purpose is a business imperative. The Nielsen Global Survey of Corporate Social Responsibility found that more than half of people surveyed “are willing to pay more for products and services provided by companies that are committed to positive social and environmental impact” and two-thirds would rather work for such a company. ​

As people become more empowered to interact with brands directly, they are demanding a higher level of transparency & social consciousness. The more socially responsible the company, the more supportive the community and consumers become. Being socially relevant helps build trust, raises awareness, and encourages social change. Organizations that recognize their relationship with the world around them and act accordingly are today outperforming in the market and creating future-proof brands.

We're

Strategists & Storytellers for Purpose-driven Brands.

As a boutique purpose-led strategy & creative communication studio, we work with the executive leadership of forward-thinking organizations to catalyze new growth ideas & solve complex problems by extracting and developing authentic creative expressions & experiences. 

Our support aids conscious brands galvanize and activate their consumer communities by deeply engaging with them through compelling narratives across various platforms. ​ We create social change by motivating people to take positive action. ​

OUR WORK

goTotallySocial helps changemakers and social innovators craft powerful narratives.  We work with mission-driven organizations to tell emotionally stirring stories, catalyze new ideas, launch innovations, and solve complex problems. We assist brands in cultivating relationships with the consumer that is beyond just show-and-tell to a more meaningful engage and involve model. 

GTS builds for its client a powerful asset for achieving impact goals through strategic branding and compelling articulation of why their work is so critical for the world. We help brands tell their good story in a way that integrates with their core offering, helping to build brand equity and grow sales. While often confidential and not attributed, our work is evident day in and day out in the messaging of change agents around the nation.

RETHINK HIV
IRC WASH
INDIA
SANITATION ACCELERATOR

Designed with purpose.

Branded for impact. 

Built for people.

OUR SERVICES

We find the ‘little beast’ in brands' true stories. Creating a well-designed brand gives all stakeholders a way to feel part of a bigger picture like they are moving together towards a common vision. We partner with companies and non-profits to develop a vision for social impact and then equip them with the tools and actions to make that real impact in the world. 

 

We’re focused on storytelling and design for impact in the real world. We forge a journey where no spin in the story is necessary to advance the brand equity. We achieve success through creative solutions including branding & design and building communication, strategy & identity touch-points. Authentic and consistent branding allows an organization to communicate its reputation, integrity, market standing, and vision to potential funders and partners.

STRATEGY
RESEARCH
CREATIVE
STORYTELLING
ORGANIZATIONAL
COMMUNITY BUILDING
EXECUTION
AD-HOC SUPPORT

WORKING WITH CHANGEMAKERS

Empowering good people, doing good things

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OUR APPROACH

Outstanding sustainability marketing starts with a clear value proposition, but it doesn’t end there. goTotallySocial believes in the iterative way of thinking. The GTS approach is like rocket fuel for your business - no matter the stage. We take the lead so you don't have to lift a finger.

We help in shaping value propositions, kickstarting products, validating early user adoption, and build scalable businesses using historically robust frameworks and tools. We work in conjunction with founders and management teams to provide faster results and help our clients in adopting a growth mindset, right from the outset. While doing the above, our proprietary approach ensures the sustainability positioning is free from any of the Greenwashing Techniques listed below:

Fluffy Language

Words or terms with no clear meaning, e.g. ‘eco-friendly’

Just not Credible

‘Eco-friendly’ cigarettes anyone? ‘Greening’ a dangerous product doesn’t make it safe

Grey-green products

Such as efficient light bulbs made in a factory which pollutes rivers

Gobbledygook

Jargon and information that only a scientist could check or understand

Suggestive Pictures

Green images that indicate a (un-justified) green impact e.g. fowers blooming from exhaust pipes

Imaginary Friends

A ‘label’ that looks like third party endorsement... except it’s made up

Irrelevant Claims

Emphasizing one tiny green attribute when everything else is un-green

No Proof

It could be right, but where’s the evidence?

Best in Class?

Declaring you are slightly greener than the rest, even if the rest are pretty terrible

Out-right Lying

Totally fabricated claims or data

Image by rob walsh

About goTotallySocial

WHY WE EXIST?

We exist to help brands and organizations navigate the new purpose-driven economy because we know that doing good and doing well are not mutually exclusive.

We exist to help you tell your story, make great products, take care of your customers and change the world. It’s all about what we hold in common.

We exist to help you with strategic, creative and community building skills to make the planet and people’s lives better, now and in the future. 

We exist to build creative ideas that disrupt the status quo and have the power to scale through shared missions, where brands, organizations, and people work together around collective objectives.

We exist to amplify the power of brands and organizations to drive growth and positive change in the world simultaneously.

We exist to unlock the best of a brand, a company and its people, and how a brand's inspiration can engage with the world.

OUR COLLECTIVE IMPACT SO FAR

200+

No. of Projects Globally

30+

Cumulative Industry Experience

6+

Specialized Industries

15+

Partners

25+

Fortune 100 Clients across India & Middle East

OUR PARTNERS

We partner with changemakers, forward-thinking organizations and conscious brands that are making our world a better place by doing things that matter while increasing revenues simultaneously. Often confidential and not attributed, our work is evident day in and day out in the messaging of MNCs with purpose-driven products, Corporates with CSR Portfolio, leading not-for-profits, social enterprises, International NGO's, multi/bilateral agencies, educational institutions, government undertakings and innovators who work on the frontline of social change.

Telling the Stories that Matters

Helping Meaningful Brands create sustainable impacts

OUR CORE TEAM

We’re a tribe of passionate strategists who get out of bed each day on a mission to help our clients become stories people want to be a part of. We’ve activated brands, launched innovations, developed impact strategies, and facilitated capacity-building programs for more than 150 project partners.

Both the co-founders have converged to counter bad narratives with good ones. The best part of the journey? Helping committed people scale good ventures.

Shweta Kothari

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Managing Partner

Branding & Communication

Shubho Broto Das

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Managing Partner

Design, Growth & Social Impact

CONTACT

US

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E: connect@gototallysocial.com

Mumbai | Bengaluru | Hubballi

MEET

US

TELL

US

WHAT CAN WE INSPIRE FOR YOU? 

Let’s make a difference together.

SERVICES

We are a one-stop full-service branding and creative agency that offers integrated marketing communications to build human-centric brands. We partner with ambitious leaders to radically expand their brand‘s growth story through path-breaking strategy, cohesive concept creation, powerful design, innovative storytelling, and engaging marketing campaigns, across traditional print and new-age digital channels.

PORTFOLIO

It’s not just our passion. but our responsibility to tell your story, inspire your customers and reveal the purpose for being in every brand we touch. From brand identities and websites to launch collateral, social media, seasonal promotions, ATL and BTL touch-points, we combine cutting-edge creativity with specialist insight to create branding and communications that tell a story to influence the world.

CLIENTS

We've worked with visionaries, disruptive thinkers and business owners wanting to leapfrog into the future to become forward-looking, industry-leading, path-breaking brands. Our engagements are spread across the spectrum with passionate Startups, high-growth potential Government Innovation programs, driven SME's, International non-profits. human-centric Consumer and Lifestyle products.

CONNECT

If you’d like more information about how we can assist you or if you’d like to set up a meeting with us, please don’t hesitate to get in touch.

connect@gototallysocial.com

+ 91.7406226789

Driving Creativity Forward

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